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Digital Media Startups Encouraged to Enter SXSW

MSU one of 16 collegiate host schools for national pitch competition

South By Southwest (SXSW) Student Startup Madness competition has selected Michigan State University to be one of their 16 hosts for the March 2015 event. Michigan State University programs such as the Hive, the Hatch, the Center for Entrepreneurship and entrepreneurship programs have helped MSU become a leader in digital media technology and helping student innovations move to market.

Hosts are divided among 8 national regions, promoting the final South By Southwest (SXSW) Student Startup Madness competition in Austin, TX. As a host, MSU encourages teams to apply to compete in South By Southwest (SXSW) Student Startup Madness, helps promote the competition, and advises on corporate sponsors, judges (VCs, angel investors, startup founders) and coaches.

Michigan State University teams have historically been successful at the competition. MSU team Carbon Cash placed in the top 5 in 2014, and TempoRun took first place in the 2013 competition.

“We’re proud to continue to support South By Southwest (SXSW) Student Startup Madness, and are proud of the innovative entries from the state of Michigan, share Paul Jaques, Director of Outreach & Community Engagement at Spartan Innovations in the Michigan State University Innovation Center. “We’ve got a great track record of success in Austin, and we are thrilled to support Spartans and other student entrepreneurs in our region on their bid to win at South by Southwest.”

Students interested in entering the SXSW Student Startup Madness competition must apply by Friday, December 5. All college student teams with digital media startups, either in concept, development or operation, can apply. Teams will be judged on the uniqueness and status of their startup, the quality of the team, the size of the target market, any market traction they have thus far generated and the overall merit of their venture as an investment.